At ILTM Cannes 2025, the Dubai Department of Economy and Tourism (DET) brought the city’s unparalleled attractions to the global luxury travel stage, presenting a curated showcase alongside a distinguished delegation of luxury hotel brands. Visitors to the Dubai stand had the opportunity to explore the emirate’s pristine beaches, desert escapes, world-class wellness offerings, Michelin-starred dining, and much more.

Dubai: A Premier Global Destination

DET’s mission is to position Dubai as the world’s top city for tourists, residents, and business travelers alike. By driving creative solutions, supporting strategic initiatives, and prioritizing sustainable economic growth, DET is committed to enhancing global awareness of Dubai as a hub for leisure, innovation, and investment. Notably, in 2025, Dubai became the first Certified Autism Destination in the Eastern Hemisphere, underscoring its leadership in accessibility and inclusive tourism.

Luxury Hotel Delegation Highlights

The delegation featured a selection of Dubai’s most prestigious hospitality brands, allowing ILTM attendees to experience the emirate’s diverse luxury offerings firsthand. Participating hotels included:

• Al Maha, a Luxury Collection Desert Resort & Spa – an iconic desert retreat offering unmatched privacy and personalized experiences.
• Conrad Dubai – contemporary elegance in the heart of the city.
• Fairmont The Palm – combining beachfront luxury with world-class amenities.
• The Ritz-Carlton Dubai International Financial Centre – refined urban sophistication.
• Rixos Hotels – a blend of modern luxury and vibrant leisure.
• JA Resorts & Hotels, Gewan Hotels & Resorts, Xclusive Yachts, Zaya Hospitality, REZLUX by RezLive.com, EET Destination Management, EFRITO Tourism, Level UP Travel & Lifestyle – showcasing the emirate’s diverse hospitality, leisure, and experiential offerings.

These representatives engaged directly with travel advisors, tour operators, and luxury buyers, sharing insights on exclusive packages, bespoke experiences, and new developments across Dubai.

A Hub for Networking and Discovery

The Dubai stand at 1-L160 served as a vibrant networking platform, allowing attendees to meet industry experts, exchange ideas, and explore collaboration opportunities. From wellness retreats to desert adventures and world-class dining, Dubai’s presentation reinforced its reputation as a premium destination for luxury travelers.

For more information, visit Visit Dubai.